Customer Surveying Overview (Web Seminar):

This 90-minute web seminar outlines the fundamentals of customer surveying. Learn the purpose of a survey project, types of surveys and when to use each one, how to write a statement of purpose and research objectives, and ensure project success.
Date: August 4, 2010 (10am CT)

Customer Surveying Overview:
Survey Concepts and Project Management

Developing a good survey program requires understanding survey concepts and engaging in good project management. This course will provide a solid foundation for your survey program. Especially essential is the development of clear objectives for the research program. Without this, the survey project will likely not achieve your goals.

Seminar attendees will learn to:

• Define the purpose and overall concepts of a survey project.
• Outline key concerns with bias in doing a survey project.
• Define the types of surveys and when to apply each one.
• Develop a clear statement of purpose and set of research objectives for the survey project.
• Ensure the proper resources and skills are available for the project.
Price: $300

An unlimited number of students may attend via a single web/audio connection. Additional connections for the same seminar are available for $150 for each additional connection.

This is the first seminar in the Customer Surveying 8-part program. Seminars may be purchased separately for $300 each or the 8-part bundle for $2,000.

*Web seminar times are posted as Central Time.

The Call Center School, LLC
568 Grant Highway
Lebanon, TN 37090
phone: 615-812-8400
fax: 866-452-2122